Is it the situation not the person?

June 15, 2010

A very interesting article in Fast Company by Dan Heath (author of Made to Stick) looks at the impact that the Fundamental Attribution Error can have on how we assess behaviours.  Fundamental Attribution Error occurs when we attribute the behaviour of an individual in a specific context to being part of their core character.

A typical example is how we all can sometimes behave when in rush hour traffic.  Most of us have committed acts when driving that, while not life threatening,  are not always nice!  Do these acts reflect our real personality?  Do we react in a similar fashion in other contexts when under stress – probably not.

Sometimes we need to take a step back when assessing an unusual behaviour, especially one that is out of character,  and ask the question: is this behaviour a result of the situation or is it the person?

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